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Diana-Gonzalez

How to Send Money to Latin America Easily and Securely: The Story of Diana González and Sendwave

In this episode of Strive 305 Español, the hosts chat with Diana González, representing the Fintech app Sendwave. The conversation covers not only the technical solution for sending remittances but also the deep emotional impact that supporting families from afar has on the migrant community.

1. Sendwave: A Digital Solution for a Real Need

Diana González, a Colombian who has lived in the U.S. for five years, explains how Sendwave was born to simplify a traditionally slow and expensive process. Unlike physical wire transfer agencies, this app allows users to make transfers from their phones in minutes.

  • Speed: The first transfer takes a few hours due to identity verification, but subsequent ones are virtually instantaneous.
  • Cost: Competitive rates (often less than $2) compared to the $10 typically charged by traditional offices.
  • Security: Sendwave complies with strict federal and state regulations in the U.S., offering the same security as a banking institution.

2. The Power of Community: From 10 to 15,000 Members

A key highlight is Diana’s journey as a content creator. Organically and in just four years, she built a community of 15,000 Latina women in the U.S.

  • The “Glue” of the Network: The community is based on sharing practical tips for newcomers: from how to get a bank card to where to find birthday discounts or save on gas.
  • Credibility: The trust built within this group made her recommendation of Sendwave so successful that the company contacted her to join their team.

3. Emotional Connection and Remittances

The video touches on a sensitive topic: the “emotional burden” or guilt migrants feel when leaving their families behind. Diana and the hosts agree that sending money is a way to “be present” and care for loved ones. Even small amounts in dollars have a significant impact on the local economies of Latin American countries.

4. Coverage and Promotions

  • Countries: Currently operating from the U.S., Canada, and Europe to destinations such as Colombia, Mexico, Dominican Republic, Guatemala, El Salvador, and Peru. They recently launched a wallet allowing transfers to over 100 countries (including Brazil).
  • Exclusive Benefit: The video promotes the code “COLOMBIA” to receive a $20 gift on the first transfer (valid for several countries in the region).

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Anette Palacio-Huymans

Directora Asociada del Círculo de Mentoras

Anette es especialista en desarrollo de talento, transformación digital y People Analytics. Con formación académica en Psicología y una sólida trayectoria profesional en análisis de datos, ha liderado proyectos estratégicos de transformación organizacional en América Latina, Estados Unidos y entornos globales. Su experiencia incluye la colaboración con equipos internacionales desde las oficinas centrales de empresas Fortune 500 en Nueva York y Miami.

Su mayor fortaleza radica en la capacidad de integrar el entendimiento humano con herramientas tecnológicas avanzadas y analítica de datos, diseñando soluciones innovadoras que impulsan la gestión del talento.

Anette se enfoca en generar impacto positivo en las organizaciones, desarrollando experiencias de trabajo más humanas, eficientes e inspiradoras. Como Directora Asociada del Círculo de Mentoras, impulsa el crecimiento de líderes femeninas a través de mentoría estratégica, potenciando el aprendizaje, la colaboración y la transformación profesional dentro del ecosistema empresarial de la Cámara.